Getting Started In Affiliate Marketing
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Getting Started In Affiliate MarketingThe beauty of the Internet is that it allows people all over the world to communicate, exchange and share information with an unparalled and unprecented ease. Whereas once it was only possible for the largest media corporations to reach millions of people, today, thanks to the worldwide web, it is possible for almost anybody to do it from the bedroom or study. As might be expected, the emergence of this revolutionary communications medium, has had profound effects on our society, including of course the world of business, marketing and commerce.
One of the lessons of the Internet so far, is that while new methods of communication open up businesses to a whole new world of potential customers, they also open them up to new worlds of competition. Merchants and retailers have discovered that it isn't enough to have a web site - they also need a way to draw people to their web site. One of the most effective ways of doing that is for a merchant to start an affiliate program - the merchant pays other sites, known as "affiliates" commissions based on them referring sales (known as "pay per sale"), leads (known as "pay per lead"), or visitors (known as "pay per click").
If you're not a merchant, just a person with a computer and a desire to make money online, the opportunity here is to become an affiliate and earn those affiliate commissions. The beauty of this business is that you don't have to deal creating products, shipping products or customer service - all you have to do is send web surfers to a merchant's site.
You should however be aware that the reality is that the vast majority (as much as 90%, or sometimes more) of affiliates are not very good; they send only a handful of referrals, and earn very little either for themselves or for the merchant. That said, there is usually also a percentage of affiliates who take their business very seriously, and can generate great commissions for themselves (and significant increases in sales for the merchant) - and without getting ahead of ourselves, if you want to earn a full-time living by affiliate marketing, this is your eventual goal.
The question then is how to get started. Here is one method:
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